Product Advantage
Crêpafé offers unmatched product advantages. The humble yet versatile crêpe is made from simple economical ingredients, can be served any time of the day, is quick and easy to make, and can satisfy the cravings of any culture’s taste. The visual show of preparation adds a touch of entertainment flair, while the irresistible smell brings customers from far and wide!
Low Food Cost & Limited Wastage
At Crêpafé, our crêpes, pancakes, waffles and omelets are made from simple ingredients and cooked fresh to order - resulting in lower food costs and limited wastage. Ideal food quantities have been researched and are part of franchisee guidelines, which effectively minimizes food costs for the operator, enhances profit margins for our franchisees, while adequately fulfilling our customers’ needs
The Crêpafé product offering requires limited daily preparation time and staff requirements. It takes around 3 minutes to cook a crêpe, waffle or pancake to golden perfection and it does not require a central kitchen. The set up of the Crêpafé offering means that customers order and pay at the counter before seating, making it a breeze to run a well-trained operation, even in busy periods, with a limited number of staff.
Simple Preparation, Cooking & Operation
Any Time is the Right Time to Crêpafé
Unlike many other industry product offerings, the crêpe allows for all day trading! Because the crêpe can be served with an endless choice of fillings, the crêpe can be an indulgent dessert, a sweet or savory snack, and even a satisfying, hearty meal – people can choose an appropriate filling for any time of the night or day; allowing franchisees to maximise their daily sales.
The adaptable crêpe appears throughout the world in many different guises - from the Indian naan and the Nordish Pancake to the American 49er flapjack; crêpes are truly a product with global appeal in today’s multicultural melting pot. The endless combinations of hot, cold, sweet or savoury fillings allow Crêpafé’s product to be adapted to each market’s taste enhancing the probability of success in any market in the world.
Global Appeal
Diversity is Profitable
Although Crêpafé’s core products are crêpes and coffees, we also have a wide selection of other ‘side’ products including ice creams, waffles, pancakes, omelets, salads, hot or iced drinks and soft drinks that while complementing our core products and adding value to the average customer purchase, do not burden the store’s operations.These side products provide customers with added choice, increasing Crêpafé’s competitive edge, and significantly increasing turnover.
Crêpes are fun; both for the crêpe-maker and the customer! The entertainment value of our product should not be minimized, and neither should the ability for its tantalizing smell to attract customers and add to the store’s ambience.
The theatrical effect of preparing Crêpes in full view of customers is a great marketing tool. As well as being fun and entertaining, the transparency of the process enhances customer confidence in the freshness, hygiene and cleanliness of our product offering.
Crêpes are Fun!
